1 GTM container for tracking 50+ GA4 Properties​
Painful managing 50+ GTM & GA4 setups
The Problem
The client was running 50+ brand websites with individual GA4 properties of each brand. He was struggling with separate tracking and analytics infrastructure of separate GTM containers and GA4 properties.
What I Built
A structured tracking system designed to support multiple websites under 1 GTM container. Everything is built in Google Tag Manager Container, completely version-controlled, and specific trackers nicely organised in separate folders.